By Sevans Designs | Graphic Design Services – Serving Loyalist Township, Napanee, Kingston & Surrounding Areas Your business is often judged before you ever speak to a customer. Whether it’s your logo, website, social media posts, or even the sign on your storefront, design plays a powerful role in shaping how people perceive your brand. […]
In today’s competitive market, a strong brand is one of the most valuable assets your business can have. Whether you’re a small business owner in Loyalist Township, a café in Napanee, or a tradesperson serving the Kingston area, the way your brand looks and feels directly influences how customers perceive you. At Sevans Designs, we help local businesses build […]
At Sevans Designs, we know that great branding isn’t just about a beautiful logo or sleek typography, it’s about emotion. Colour plays a powerful role in shaping how people feel about a brand, influencing everything from first impressions to long-term loyalty. Whether you’re creating a fresh visual identity or refreshing your existing brand, understanding colour […]
In today’s digital-first world, it might seem like business cards are obsolete. After all, we can swap contact info via email, social media, or apps. But in reality, business cards remain one of the most effective tools for creating lasting impressions and fostering genuine connections. 1. A Tangible Connection While digital interactions are convenient, a physical […]
As a small business owner you’re juggling a lot; sales, customer service, marketing, and everything in between. With so much going on, keeping your business looking consistent across social media, print materials, and customer touchpoints can be tough. That’s where a brand guide comes in. What is a Brand Guide? A brand guide (sometimes called a brand style guide) […]
As a small business owner, you’re constantly balancing time, budget, and resources. You know polished, professional-looking marketing materials can help you stand out, but hiring a designer for every single flyer, social post, or menu update isn’t always realistic. The good news? There are easy-to-use design tools that make creating professional print and digital designs simple, even […]
Running a small business means wearing many hats. Between managing day-to-day operations, serving customers, and promoting your products or services, it’s easy to overlook one critical area: your brand. Your brand is more than just your logo or colours, it’s the overall impression people have of your business. Over time, that impression can drift away from […]
Don’t have the resources to devote to a full-time graphic design team? Many businesses do not have the resources to devote to a full-time graphic designer or design department. In this case, it is important to develop a relationship with a freelance graphic designer, and here’s why: Benefits of Hiring a Freelance Graphic Designer: Lower […]